The Five Pillars of a Brand
1 m
10 s
Every great brand begins with five pillars, Rahma Riad reveals how these elements work together to shape a brand that feels authentic and unforgettable.
Marketing: Building Your Brand
12 Lessons -
24 m
1. The Five Pillars of a Brand
1 m
10 s
2. Marketing Is Core
44 s
3. Your Brand’s Story
5 m
47 s
4. Cracking the Tone of Voice
1 m
31 s
5. Identifying Your Brand’s Purpose
2 m
53 s
6. Crafting Your Brand’s Look
2 m
11 s
7. Finding Your Community
42 s
8. Who’s Your Audience?
47 s
9. What’s Your Message?
1 m
52 s
10. Pick the Right Channels
3 m
54 s
11. Be Patient
1 m
22 s
12. Building Your Brand: Recap
1 m
41 s
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